The beauty industry as known, is taking a hit when it comes to the makeup department. One of the more predictable effects of the Covid-19 pandemic is that, as a result of lockdown after lockdown, India was plunged into an economic recession. Global recessions are unfortunately nothing new, the Second World War, the 1980s, 2008 and our present day. Grownups today are well accustomed to
The beauty industry is responding to their consumers requirements of adapting to a green mentality. Natural and organic ingredients across various product categories are becoming more well known for their aim at positive health and environmental impacts. It evidently takes both consumers and brands to take action to protect mankind and the Earth. The beauty industry is not only working towards creating eco-friendly