Technology and design have come together as fields to give birth to the mesmerizing field of UX and UI design. A UX-UI designer holds the power to create the digital world, where all of humankind is present today. But what is UI Design, and UX Design? UI and UX design is a field where, through intensive user research and understanding, a digital product, like
Your app/website content may be engaging, relevant, and aesthetically pleasing, but none of it matters if readability is absent. Great importance is put on design, optimising content to target audience, and ensuring high ranking on SERP. While these aspects are important in attracting and retaining users’ attention, this is only half the battle won. You can have the most appealing UI, but if