Designer: Abhirami Reji
Chayilyam : A Tribute to Theyyam
Chayilyam is designed by Abhirami Reji , Student of BSc in Fashion Design & Garment Management at JD Institute Of Fashion Technology Cochin, for JD Design Awards 2023. CHAYILYAM ” is a captivating fashion collection designed to celebrate the rich cultural heritage of Theyyam, an ancient art-form originating from the state of Kerala. One who plays Theyyam is from a very low caste, but when he/she plays it, they are seen as god/goddess. And I want the person who wears my garment to feel special. This is an Indo-western party wear collection for women of age group 19-30. With a fusion of traditional Indian aesthetics and modern silhouettes, this collection offers a unique and enchanting fashion experience. This collection features garments of the color red inspired from this art form, as red is often considered a sacred and auspicious color in Theyyam. It represents the divine energy and power of the deity or spirit being portrayed during the performance. The collection blends traditional drapes and silhouettes with contemporary western cuts, creating a harmonious fusion of styles and is complemented by specially curated accessories and jewelry pieces. This collection offers versatile options that can be styled for various wedding party occasions.
The Young fashion designers were awarded for The Best Execution Collection .
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Photography Credits: Prem Pandora, Deepak
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