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Colours are integral to designing. It conveys the brand personality, adds gravitas to a website and attracts the eye. UI designers must thoroughly understand how colours in UI design impact consumer decisions which will help create an efficient and engaging interface. Spoiler alert: wrong colour choices may affect the bottom line of the firm as well! Thus, never underestimate the importance of colours in

UX or User experience directs towards any interaction that the user has with the visualisation of a product from start to finish. It is about the overall feel that a virtual product exudes, finding its problems and solving the problems. The UX design process is the elaborate plan of creating a product from conception to finally launching it for users. UI or User Interface

Almost everyone today has come across the term UI/UX. It has come a long way from being a new and trendy word to something ingrained into modern technological needs. UI UX design is an inevitable part of any business website today. The efficiency brought into the business by UI/UX caters to the rising customer-centric values. Generally, UI and UX are always heard together and

Every UX designer at some point was baffled by the question What is UX Mapping? User experience mapping is a process that helps businesses understand their customers' needs and create products that solve their problems. It's the process of visually representing user behaviour, attitudes, and emotions in relation to a product or service. In this blog post, we'll explore what UX mapping is,

What strikes your mind first whenever you are asked to imagine your favourite superhero, say Spiderman? Does your mind not go straight to the character's outfit, such as the red web-patterned dress? This is precisely the magic that costume designers bring into their characters. If you're curious about combining fashion, storytelling, and creativity, a job in costume design may be the perfect fit

Street style fashion is what emerges from the grassroots, not the studios. In major urban cities and centres around the world, street fashion has emerged, especially among the city’s youth. These are the group of people interested in stylish, urban, and comfortable clothing with a level of comfort that allows daily movement. Usually, mainstream fashion is greatly inspired by street style clothing. Since every

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