Stitching New Stories: Student Vision Unveiled Through World Embroidery Day

World Embroidery Day brought an incredible wave of creativity and precision to our design studios, with our students showcasing next-level craftsmanship. Operating through our established Houses—Amber, Azure, Cyan, and Scarlet—the student groups delivered stunning outputs that highlighted their technical expertise and distinct artistic visions. From detailed preliminary sketches meticulously translated into intricate thread portraits to custom-crafted garments, unique textile art pieces, and striking spatial installations, the room’s collaborative energy was truly unmatched. Watching our future designers push the boundaries of traditional embroidery with such professional execution has been inspiring, and we are excited to share more highlights from our students’ ongoing creative journey this month.

Miniature Wonders: Inside the ADFD 2024 Design Studio

Our ADFD 2024 Fashion Design students brought their creative visions to life as part of their module, presenting an impressive Visual Merchandising Model Showcase featuring miniature retail store displays.

Lined up proudly alongside their Hand-Crafted Projects, the Students displayed meticulous boutique concepts complete with intricate interior merchandising, curated window setups, custom clothing racks, and precise architectural detailing.

Each miniature model reflected brilliant spatial planning and professional execution, perfectly translating raw creative concepts into polished, real-world retail environments.

The Art of Construction: DFD Feb Garment and Drafting Display

The Diploma Fashion Design Feb batch brought their technical expertise to life during the Pattern Drafting Display. Demonstrating their mastery of construction and design, the students crafted and wore their own custom garments using muslin fabric to showcase their individual design talents. Alongside their stunning wear, they presented thorough garment drafting records and meticulous measurement sheets, highlighting their ability to bridge the gap between creative vision and accurate technical execution.

Cultural Heritage Meets Creative Flair: Campus Onam Celebration

Embracing cultural heritage with a creative flair, our students came together to celebrate Onam in style, filling the campus with traditional elegance and vibrant energy. Showcasing their flair for styling and design, the students dressed in stunning traditional attire featuring flower-decorated outfits, alongside exquisite Pancha and Saree draping. The celebration came alive with dynamic performances, joyful dancing, and an elegant ramp walk, turning the festive occasion into a memorable showcase of traditional craftsmanship and festive spirit.

Character Play & Preliminary Hype

Stepping into diverse characters with electrifying energy and striking personas today, our freshers set the audition floor ablaze with incredible preliminary performances. While these dynamic roleplays offered a brilliant sneak peek into their potential, the ultimate suspense remains—the crowns for Mr and Ms Fresher await their true masters on the main stage during the Grand Freshers Day Celebration.

External Jury JDDA 2026

At JDDA 2026, Hyderabad, our external jury spent the day with the fashion design students’ work, up close. They read the mood boards, felt the fabrics, studied the garments on the mannequins and asked students about the ideas behind their collections.

Four jurors joined us:

Ms Parvati Sastry, Textile Enthusiast

Kirthana Sunil, Designer & Stylist, Telugu Film Industry

Kavitha Reddy, Founder Director, Kavidhara Handlooms and Handicrafts Producer Company Ltd

Sofia Sanober, Founder, Print Moon Arts and Design

This year’s theme is Artisanal 2.0. Twenty fashion collections were reviewed, and each student took inspiration from India’s traditional crafts and textiles and reimagined it in a contemporary form.

The collections reviewed:

Ananda Tandava, Antara – Beauty Begins Within, Sacred Dots, Bidri Rekha, Etikoppaka Tales, Rooted Streets, Knot Forgotten, Threads of Time, DELULOOM, Beaded Identity, Denim Revival, The Modern Scroll, Kaze No Buzi (Breeze of Beads), Kondapalli Reborn, Anvaya, Narsapuram: Lace Legacy, Punarva – Where Heritage Begins Again, Crafted Coast, The Toda Edit, Kaavithathva – She Wears Power.

We thank our jurors for their time, their thoughtful feedback and their support for our students’ work.

Artisanal 2.0 Takes the Runway: JD Design Awards 2026

JD Design Awards 2026 in Hyderabad was a celebration of one idea: India’s living crafts deserve a place in tomorrow’s fashion. Under the theme Artisanal 2.0, twenty student collections from our Fashion Design programmes took Traditional Crafts and Textiles and reimagined them as Contemporary, Wearable Design.

The ceremony opened with the traditional lamp lighting, as guests and members of the JD family came together to light the lamp.

Coupled with a strong emphasis on responsible design, utilising handwoven khadi, organic cottons, and upcycled fabrics. Every look celebrated the synergy between craft, comfort, and conscious fashion. The Visionaries Behind Artisanal 2.0: All twenty student designers on stage at the JD Design Awards 2026, celebrating a successful runway showcase that bridged India’s rich craft heritage with contemporary fashion.

A glimpse into the incredible craft stalls at our event! Our guest artisans brought age-old heritage to life and connected directly with our design community.