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Art Nouveau – JD Annual Design Awards 2015 Art Nouveau     PURE 2015 JD Design Awards03

The collection draws its inspiration from an artistic movement called ART NOUVEAU which means “new art”.

Dedicated to Alfons Maria Mucha, a Czech Art Nouveau painter and decorative artist, known best for his distinct style, the collection captures the artistic decorations of his art work in the form of floral motifs, patterns and designs- reminiscent of the art movement.

The garments are accentuated by intricate embroidery, appliqué work and beadings, in a color palette of purple, black, white, pink, beige and blue. The ultra glam garments features mermaid trails, gorgeous drapes, pleats, curves and cut outs further enhanced by volume and feminine  flares.

Titled ‘Art Nouveau, the design collection is presented by: Saima Shuaib

Art Nouveau - JD Annual Design Awards 2015 Pic Credit : Jerin Nath  Art Nouveau – JD Annual Design Awards 2015 Art Nouveau     PURE 2015 JD Design Awards03 1024x683

Art Nouveau – JD Annual Design Awards 2015
Pic Credit : Jerin Nath

 

Art Nouveau - JD Annual Design Awards 2015 Pic Credit : Jerin Nath  Art Nouveau – JD Annual Design Awards 2015 Art Nouveau     PURE 2015 JD Design Awards04 1024x683

Art Nouveau – JD Annual Design Awards 2015
Pic Credit : Jerin Nath

 

Art Nouveau - JD Annual Design Awards 2015 Pic Credit : Jerin Nath  Art Nouveau – JD Annual Design Awards 2015 Art Nouveau     PURE 2015 JD Design Awards05 1024x683

Art Nouveau – JD Annual Design Awards 2015
Pic Credit : Jerin Nath

 

Art Nouveau - JD Annual Design Awards 2015 Pic Credit : Jerin Nath  Art Nouveau – JD Annual Design Awards 2015 Art Nouveau     PURE 2015 JD Design Awards06 1024x683

Art Nouveau – JD Annual Design Awards 2015
Pic Credit : Jerin Nath

 

Art Nouveau - JD Annual Design Awards 2015 Pic Credit : Jerin Nath  Art Nouveau – JD Annual Design Awards 2015 Art Nouveau     PURE 2015 JD Design Awards07 1024x683

Art Nouveau – JD Annual Design Awards 2015
Pic Credit : Jerin Nath

 

Art Nouveau - JD Annual Design Awards 2015 Pic Credit : Jerin Nath  Art Nouveau – JD Annual Design Awards 2015 Art Nouveau     PURE 2015 JD Design Awards01 1024x683

Art Nouveau – JD Annual Design Awards 2015
Pic Credit : Jerin Nath

 

Art Nouveau - JD Annual Design Awards 2015 Pic Credit : Jerin Nath  Art Nouveau – JD Annual Design Awards 2015 Art Nouveau     PURE 2015 JD Design Awards02 1024x683

Art Nouveau – JD Annual Design Awards 2015
Pic Credit : Jerin Nath

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