Designer: Melita Flecy Carvalho
Zero Waste, Zero Want- A Tribute To Zero Waste Philosophy
The JD Design Award 2023 (JDDA) was held in Goa and was marked by the work of many talented aspiring designers. Melita Flecy Carvalho, who is currently pursuing her BSc. in Interior Design presented her project ‘Zero Waste, Zero Want’ which was inspired by Zero waste philosophy and her desire to make an organic retail store. It was reflected in her innovative and eco-friendly designs that truly captured the essence of sustainability.
This concept was completely based on ‘ Zero Waste Philosophy’. Inspiration for Melita was designing an organic store, Designing an organic retail store through adopting zero waste philosophy. Having goan based products and sustainable clothing. Design framework that promotes reuse, recycling and conservation. The ‘Zero Waste, Zero Wants philosophy is a truly organic approach to retail design that promotes reuse, recycling and conservation. Keeping this in mind the project has been constructed. The project rightly echoes the meaning of the concept, zero waste. By adopting this philosophy, retailers can create a framework that not only supports the environment but also provides customers with high-quality, sustainable products.
In designing an organic retail store that adopts the Zero Waste, Zero Wants philosophy, it is important to consider the use of materials such as foam board, mirror, fiberglass, MDF board, mill board, mount board, paper, acrylic paint, and POP. These materials are all easily recyclable or biodegradable, making them ideal for use in a store that values sustainability.
\When she was asked why she chose the topic, something about it must have inspired her, she answered that Zero waste is about consuming mindfully. Also, for the local Goan farmers, vendors, do-ers, artisans to flourish in the market. The problem area they observed were, In Goa there are many local available goods that are not much paid attention to and people tend to buy goods from outside markets and once they are used, the goods are simply dumped in a landfill or destroyed in an incinerator.
They also wanted to resolve it. They said that Striving for zero waste is important to do our part in reducing our impact on the environment. Designing an organic retail store will be aimed at avoiding as much waste as possible. It inspires cradle to cradle design.
One way to incorporate the zero waste, zero wants philosophy into an organic retail store is by offering Goan-based products and sustainability clothing. These types of products are typically made from natural materials that are grown or sourced locally, reducing the carbon footprint associated with transportation. Additionally, these products often have a longer lifespan than their synthetic counterparts, meaning they will need to be replaced less frequently, further reducing waste.
I designed an organic retail store for JDDA. There have been ups and downs during the project but the result was good. I would advise everyone to stay focused and keep the deadline.
– By Dinkle Meghani