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Merchandising Tag

You have your line of clothes. You have showcased your designs in numerous fashion shows across India, France, Italy and Japan. You have a recognized brand that people adore. Are these some of the things on your bucket list to be achieved in the next ten to twelve years? Apart from being successful fashion designers, what do Sabyasachi Mukherji, Ritu Berri, Neeta Lulla,

Fashion Technology sounds too broad a term to make sense? Here are the 9 basics involved in Fashion Designing. The journey of several essential steps starting from a vague idea to successful merchandising of a marketable product. Fashion Designing is a confluence of culture, trend and location to create apparels and accessories. Here are your basics to understand the world of Fashion Designing curated

Merchandising, in lay-man’s terms, is the practice and process of displaying products for the purpose of sales. As a retailer you will have to use several techniques, tried-and-tested ways and creative ways for customers to take notice of your product. Selling a product is your end goal. So, keep your eyes fixed on the goal, the final sale of your product and the

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